Tripadvisor and HBO Max accomplice to create ‘The Pleasure Information’ to assist LGBTQIA+ vacationers and have fun Pleasure Month


NEEDHAM, Mass., June 3, 2021 /PRNewswire/ — Tripadvisor ®, the world’s main journey steering platform, and HBO Max, WarnerMedia’s streaming platform, introduced at the moment a primary of its variety journey business partnership to have fun Pleasure and assist assist LGBTQIA+ vacationers seeking to take part in Pleasure when and the place occasions are taking place throughout the US.

The partnership will assist promote Pleasure curated programming accessible to stream on HBO Max through the month of June. Moreover, via the creation of a specifically produced content material hub on Tripadvisor, The Pleasure Information, the 2 firms have come collectively to create content material that can highlight and have fun the optimistic experiences that members of the LGBTQIA+ group can have whereas touring and celebrating Pleasure, each in particular person and nearly, and to boost consciousness of the challenges that face LGBTQIA+ vacationers.

“We all know Pleasure this yr will proceed to feel and look completely different from years previous, given the pandemic. Nonetheless, there are many methods individuals can nonetheless expertise Pleasure of their native communities and we need to showcase and have fun these wonderful moments and occasions. That is what is so thrilling in regards to the partnership with HBO Max – we will mix helpful and related journey steering for the LGBTQIA+ group with curated motion pictures and reveals that assist educate and convey Pleasure to life for viewers,” mentioned Christine Maguire, vice chairman, international media enterprise, Tripadvisor.

With a selected concentrate on Pleasure Month, the hub will host a wealth of content material aimed toward educating and galvanizing Tripadvisor customers nationwide to have fun variety and inclusion. The Pleasure Information will characteristic LGBTQIA+ targeted articles resembling a listing of queer owned companies, a roundup of extra genuine methods to expertise Pleasure in small city America, a Q&A with our LGBTQIA+ journey consultants about journey in 2021, post-pandemic, and a information in collaboration with InterPride that highlights Pleasure celebrations globally.

On June 1, HBO Max will have fun Pleasure 2021 with the launch of the Shine On highlight web page, which honors and acknowledges the streamer’s expansive library of LGBTQIA+ tales, characters, and creators. As a part of this highlight web page, viewers will get unique entry to concert events, by no means earlier than seen clips and interviews inside their “Your Cross to Pleasure 2021” Assortment, produced by Human by Orientation.

Lastly, here’s a spherical of among the high LGBTQIA+ experiences listed on Tripadvisor throughout the US:

  • Philly Gayborhood and LGBTQ TourPhiladelphia, Pa.
  • Pleasure Excursions NYC’s LGBTQ Historic Strolling Tour New York, N.Y.
  • The Castro Human Rights Stroll San Francisco, Calif.
  • French Quarter Strolling Tour: LGBTQ Historical past, Literary Historical past, and Voodoo – New Orleans, La.
  • Sure, Queen! Drag Queen Pub Crawl of Key West – Key West, Fla.
  • Savannah Sure, Queen! Drag Queen Pub Crawl Savannah, Ga.

About Tripadvisor

Tripadvisor, the world’s largest journey steering platform*, helps a whole bunch of tens of millions of individuals every month** turn out to be higher vacationers, from planning to reserving to taking a visit. Vacationers throughout the globe use the Tripadvisor web site and app to find the place to remain, what to do and the place to eat primarily based on steering from those that have been there earlier than. With greater than 887 million critiques and opinions of almost 8 million companies, vacationers flip to Tripadvisor to seek out offers on lodging, guide experiences, reserve tables at scrumptious eating places and uncover nice locations close by. As a journey steering firm accessible in 49 markets and 28 languages, Tripadvisor makes planning straightforward regardless of the journey sort.  The subsidiaries of Tripadvisor, Inc. (NASDAQ: TRIP), personal and function a portfolio of on-line journey manufacturers and companies, working below numerous web sites and apps, together with the next web sites:

www.bokun.io, www.cruisecritic.com, www.flipkey.com, www.thefork.com (together with www.lafourchette.com, www.eltenedor.com, www.bookatable.co.uk, and www.delinski.com), www.helloreco.com, www.holidaylettings.co.uk, www.housetrip.com, www.jetsetter.com, www.niumba.com, www.seatguru.com, www.singleplatform.com, www.vacationhomerentals.com, and www.viator.com.

* Supply: SimilarWeb, distinctive customers de-duplicated month-to-month, March 2021
** Supply: Tripadvisor inner log file

About HBO Max

HBO Max® is WarnerMedia’s direct-to-consumer platform, providing greatest at school high quality leisure. HBO Max options the best array of storytelling for all audiences from the long-lasting manufacturers of HBO, Warner Bros., DC, Cartoon Community, Grownup Swim, Turner Basic Films and far more. The streaming platform initially launched in the US in Might 2020. This yr, HBO Max is scheduled to be in an extra 60 markets, launching in Latin America in June and adopted by upgrades of HBO-branded streaming companies in Europe.

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SOURCE Tripadvisor

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