MADISON (WKOW) – Mayor Satya Rhodes-Conway proposed that the America Rescue Plan Act invest about $23 million into the city.
“The funding will focus on our top priorities in recovery, housing and homelessness, violence prevention, youth engagement and small businesses,” Rhodes-Conway said.
The city allocated $4 million for economic development to help Madison’s economy recover from the pandemic.
Matt Mikolajewski, economic development director, said, “We are starting to see recovery and what we can do to help those businesses rebuild from their pre-COVID levels and help some of our small business districts. can.”
Sarah Ertz is the owner of Good Day Shop and during the pandemic, her shop has at times lost up to 75% of its revenue.
Some federal money will support pop-up shops that provide small businesses an affordable way to break into the local economy.
“I love that the city is adopting a slightly more flexible and adaptable model of supporting small businesses through pop-ups,” Artz said.
Good Day Shop began as a pop-up retail store and now anchors the Monroe Street Small Business District.
Mayor Rhodes-Conway plans to present this $23 million spending proposal to the city’s finance committee on Monday.